Get The Opportunity Lenses: on Leanpub or on Amazon
You know what it takes to succeed in business: timing.
The Opportunity Lenses shows you how to find the right market at the right time and gives you 19 opportunity triggers to spark your next big idea.
It’s a proven method for spotting market opportunities before others, giving you the competitive edge you need.
You’ll learn to identify emerging trends, spot long-lasting opportunities, and use 8 metrics to guide your decisions as to which one to pursue.
Launching your business in the right market can make or break your success.
Get this book, and be the one who sees the opportunity before it’s obvious to everyone else.
Get it: on Leanpub or on Amazon
Launch in the right market at the right time.
In today’s fast-changing business landscape, finding the right opportunity can mean the difference between failure and breakthrough success.
The Opportunity Lenses is your guide to navigating uncertainty and spotting opportunities that last.
Learn how to identify trends before they go mainstream
This book isn’t just about coming up with ideas—it’s about mastering the tools and techniques to identify business opportunities that stand the test of time.
You’ll learn how to analyse emerging trends, spot market shifts, and differentiate between short-lived fads and game-changing opportunities.
Unlock the power of foresight
The Opportunity Lenses is a top strategy book in which you will learn:
✓ How to spot emerging trends before they go mainstream
✓ The five forces of change that drive new business ideas
✓ How to differentiate real opportunities from short-lived fads
✓ Where new opportunities are born
✓ How to assess which opportunities will bring long-term success
✓ 19 opportunity triggers to spark your next big idea
✓ How to define your business vision and predict future market changes
✓ The 8 key metrics to evaluate and prioritize opportunities
This book isn’t about luck or guessing. It’s about recognising patterns, seeing around corners, and finding opportunities before anyone else even notices them.
Written by a practitioner for business people
This book is a must-read for:
- Entrepreneurs looking for their next big opportunity
- Product or brand managers staying ahead of market trends
- Innovation managers driving growth
- Strategy consultants helping businesses thrive
With 190+ pages packed with actionable strategies, The Opportunity Lenses will challenge your thinking and help you spot business ideas that others overlook.
It’s your roadmap to future-proof growth in an uncertain world.